Content Gap Analyzer
Paste your list of blog topics and a competitor's. This finds the topics they've covered that you haven't — real content opportunities, not guesses.
Why competitor content gaps are the fastest way to find topics
Brainstorming blog topics from scratch is slow and prone to blind spots — you tend to write about what you already know, which means you miss entire angles a competitor has already validated by publishing (and presumably ranking for). A content gap analysis flips the process: instead of guessing what to write, you look at what a real competitor has already decided is worth covering, and check whether you've covered the same ground.
The output isn't a list of topics to blindly copy — it's a shortlist of candidates worth checking against real search volume and your own audience's needs before committing to write.
Where to find a competitor's topic list
- Their blog or resources index page — most sites list every published title in one place.
- Their XML sitemap — often includes every blog post URL, which you can turn into a rough topic list.
- A quick manual scan of their category or tag pages if they organize content that way.
How to use the results
Topics flagged as gaps are worth a quick sanity check with our Keyword Difficulty Checker before you commit — a competitor covering a topic doesn't guarantee it's worth your time if the search volume is thin or the difficulty is high relative to your site's current authority. Use this as a starting shortlist, not a final content calendar.
Frequently asked questions
What is a content gap analysis?
A content gap analysis compares the topics your site covers against the topics a competitor covers, surfacing subjects they've written about that you haven't. It's one of the fastest ways to find real content opportunities instead of guessing at topics.
Where do I get a competitor's list of topics or titles?
Their blog or resources index page usually lists every article title, which you can copy directly. Their XML sitemap is another good source, and some SEO tools export a competitor's ranking content list if you have access to one.
Should I write about every gap this tool finds?
No. Treat the results as a candidate list, not a to-do list — check real search volume and relevance to your actual business before committing to write about a topic just because a competitor covered it.
How does this tool compare topic lists without crawling websites?
It compares the two lists of titles or topics you paste in directly, using word-overlap matching to group similar topics together rather than requiring an exact text match. It works entirely from the text you provide, with no live crawling involved.
Start building your content library in under 8 minutes.
Your competitors are publishing every week. Every week you don't is a week of organic traffic going to them.
No Credit Card Required.